Cristian Ruben
President-CEO
Cristian Ruben’s mission is to shine a spotlight on rescuers in the trenches — those who are directly involved in saving and rehabilitating cats and dogs. He produces documentaries ranging from 15 minutes to one hour, capturing the dedication, hard work, and emotional journeys of these rescuers.
Once completed, Cristian shares each documentary directly with the rescuers, who can then use the film to fundraise and support their own mission or nonprofit.
Cristian’s dream is to film in all 50 states, producing one-hour documentaries in each, ensuring that the stories of rescuers nationwide are told in depth. This is his prime focus and what he is determined to accomplish.
He is also the creator of Not Enough of Us, a mission highlighting the urgent gaps in animal rescue: not enough rescuers, not enough adopters, not enough volunteers, and not enough fosters. Through this mission, Cristian raises awareness of these critical issues while securing sponsorships and donors that allow him to continue providing documentaries to rescuers across the country, amplifying their work and helping them achieve their own goals.
Elizabeth Olson
VP, Digital Marketing Specialist
Elizabeth Olson a seasoned digital marketing specialist, Elizabeth has spent years tracking animal-cruelty cases across Florida, exposing how often serious crimes end with dropped charges or minimal sentences.
For the past 10 years, Elizabeth’s core mission has been spay and neuter. She provides low-cost spay and neuter services to the citizens of Tampa Bay, helping prevent the suffering and deaths of animals in shelters and on the streets. Her dedication to this cause is unparalleled, and it forms the heart of her rescue work.
Elizabeth is now bringing her expertise and passion to the Not Enough of Us mission as a co-host alongside Cristian Ruben on the weekly podcast, Not Enough of Us. Her insights, energy, and extreme talent make her a powerful voice for rescuers and for spreading awareness about the critical importance of spaying and neutering.
Heather Walters
Chief Financial Officer
Catalina Borba
VP, Lead Cat & Dog Rescuer
Catalina Borba is a dedicated cat trapper whose work centers on the lifesaving importance of TNR. She goes above and beyond to ensure that any cat who is adoptable gets a chance at a loving home before being returned, with a special focus on kittens — rescuing them, getting them vetted, and finding them safe families. She also rescues dogs straight off the streets, giving them the second chance they would never have had without her.
Catalina is a tireless advocate for spay and neuter — no one pushes harder or speaks louder. She collaborates weekly on documentaries with Cristian Ruben, bringing her work and her voice to the screen. Catalina is the very first rescuer recruited for the Not Enough of Us mission, supporting our clothing line and merchandise as we expand across all 50 states. Her passion, persistence, and dedication make her a cornerstone of this mission.
Reina Sang
Director Of Operations (DOO)
Reina is dedicated to making a positive impact on the lives of animals. She works tirelessly to raise awareness and support for animal welfare through fundraising events, public outreach, and hands-on volunteer work. Overall, Reina is an inspiring individual who leaves a positive impact on both the music industry and the lives of animals.
Kerriana Wray
Consultant, Officer
Kerriana Wray is an experienced advocate for animal rescue, specializing in cats and dogs. She is an ideal candidate for director and consultant at iFilm Heroes. Kerriana has a deep understanding of all aspects of rescue operations, and is an exceptional leader who fosters collaboration among teams and volunteers. She is passionate about animal rescue and responsible pet ownership, and her advocacy has led to increased awareness and support within her community.
Joyce Foreman
Consultant, Officer
Joyce Foreman, Executive Vice President, is one of the most talented and indispensable members of the group. As a passionate advocate for cats and dogs, she is dedicated to changing the laws that fail to protect stray animals. With her exceptional skill set as a rescuer and dog trapper, Joyce consistently finds innovative solutions to make a difference while tirelessly pushing for legislative reforms. “You must be the change you wish to see in the world.”
